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July 3, 2025
everyshade
Tech Tutorial

Why We Need to Rethink the Importance of Sales Careers 2025

To understand the importance of sales, Let’s say you get two job offers. One as a Software Engineer, with a ₹25,000/month salary. The other as a Sales Executive, also...

June 20, 2025
everyshade
Technology, Tech Tutorial

What is Digital Marketing? An Essential Guide for Students and Beginners

A Student’s Guide to the Future of Marketing In today’s digital-first world, brands aren’t just advertising on billboards or newspapers they’re meeting you where you are: online. Whether it’s...

June 11, 2025
everyshade
Tech Tutorial

Is Keyword Research Still Relevant in the Age of AI?

With the rise of AI-powered tools and search experiences, a common question arises in the digital marketing world:Is keyword research still important for SEO?Do we still need to find...

June 10, 2025
everyshade
Tech Tutorial

Performance Marketing: A High-Demand Skillset for the Future of Digital Advertising

In today’s fast-evolving digital landscape, performance marketing has emerged as a powerhouse discipline within digital advertising. Unlike traditional branding strategies, performance marketing focuses strictly on measurable outcomes clicks, leads,...

June 9, 2025
everyshade
Tech Tutorial, Technology

What Is Digital Marketing?

Digital marketing means promoting your business or product online. Instead of using TV, newspapers, or billboards, you use the internet to reach people. It’s all about getting your message...

May 23, 2025
everyshade
Technology, Tech Tutorial

Bye-Bye Ads: 5 Marketing Trends That Will Rule 2025

If you’re still throwing money at paid ads and expecting magic, here’s a wake-up call: 80% of businesses that ignore emerging marketing trends fail within five years. The game...

May 17, 2025
everyshade
Technology, Tech Tutorial

The Future of Meta Ads: Why Creative is the New Targeting

The digital advertising landscape is undergoing a massive transformation, particularly within the Meta (formerly Facebook) ecosystem. As we head into 2025 and beyond, traditional approaches to scaling through audience-based...

May 3, 2025
everyshade
Technology, Tech Tutorial

How to Run Facebook Ads on a Small Budget (And Still Get Results)

Running Facebook ads doesn’t have to be expensive. Even with a small budget, you can see great results if you follow the right strategy. Here’s what you need to...

April 28, 2025
everyshade
Tech Tutorial

Rethink Your Facebook Ads Strategy: Focus on Conversions

Many marketers make the mistake of treating Facebook ads the same way they would a traditional marketing funnel, following the stages of awareness, consideration, and conversion. But this approach...

Japan Starts 4-Day Workweek: Countries That Are Making the Shift for Better Productivity and Work-Life Balance Less time at work, more life outside it and still 100% productivity? Yes, it’s happening. The dream of a permanent three-day weekend is slowly turning into reality. With changing work habits especially after the pandemic many countries and companies are now seriously thinking about the benefits of a 4-day workweek

April 19, 2025
everyshade
Business, Tech Tutorial

Japan Starts 4-Day Workweek: How Countries Are Redefining Productivity and Work-Life Balance

Japan starts 4-day workweek In a pioneering move aimed at transforming how people live and work. This change follows the “100-80-100” model: 100% pay, 80% working hours, and 100%...

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